START
AND IMPROVE YOUR BUSINESS (SIYB)
BUSINESS
DEVELOPMENT SERVICES PROGRAMME
The Start & Improve Your Business (SIYB)
programme is a management-training programme with a focus on starting and
improving small businesses as a strategy for creating more and better
employment in developing economies and economies in transition.
OBJECTIVE OF SIYB PROGRAMME
To enable potential and
existing small entrepreneurs, both women and men, through these BDS
organizations to start viable businesses, to increase the viability of existing
enterprises, and to create quality employment for others in the process.
SIYB has three modules;
1. GYBI ( Generate Your Business Idea)
The GYBI training
helps to identify different business ideas, to analyze them and to select the
most promising one. Best results will be achieved if the trainer provides a
structured three days initial training course, followed by individual fieldwork
and ending in a counseling session that will reveal the answers to the three
core questions. The training methodology explores individual entrepreneurial
potential desire and needs.
Objective of GYBI
The objective of GYB
training for the potential entrepreneur is to get ready for an entrepreneurial
career by selecting a feasible business idea and by carrying out a self-
assessment
2. SYB (Start your Business)
The SYB training and
counseling builds on what the starting entrepreneur already knows. It
challenges the entrepreneur in areas outside his or her comfort zone. The
training can be organized flexibly according to clients’ needs, takes 5 days
and is taught using advanced adult training methodologies. To understand market
dynamics it uses the SIYB Business Game (see the Game factsheet) and exposes
the starting entrepreneur to representatives from administrative, legal and
financial institutions.
The initial SYB
training requires fieldwork by the trainee, who need to collecting missing
information. Follow-up group counseling sessions will be used for completing
the business plan and individual counseling to actually get started. SYB
training ensures that the starting entrepreneur is able to defend his/her
business plan. Those who for different reasons cannot start a business
individually will be advised to consider a group-based enterprise or possibly
to take up employment in a starting business.
Objective of SYB
The objective of SYB training for the
starting entrepreneur is to get started after developing a bankable business
plan. The plan provides all information required for securing access to the
market, finance, human resources and all other business inputs. Counselling is
to take away the last hurdles for getting started
3.
IYB (Improve Your Business)
IYB is a modular
training programme and can address the most urgent need for business management
improvement. It is supported by a set of manuals, the basic IYB modules (marketing, buying, stock control, costing,
recordkeeping and financial planning) are complemented by the people and
productivity manual that focuses on improving working conditions and labour productivity
The IYB training is
easy to understand as it uses a step-by step approach, with simple
explanations, illustrations, clear check lists, relevant exercises and
examples. The theory will be applied by playing the SIYB Business Game (see the
Game factsheet) in a safe simulated environment
Objective of IYB
The objective of IYB
training for the emerging entrepreneur is to set up a more profitable business
management system. By the end of the training course, action plans are
developed which address the most constraining factors for improving sales and
reducing costs. Upon completion of the IYB programme (and after up to 3
counseling sessions) improved management practices are in place.
SIYB Business Game
The SIYB Business
Game is in the first place an educational tool. It implements the contents of
the SIYB training manuals. It helps participants to build up their
understanding about the realities of starting and managing successful business.
The Game helps in four modules to progressively make more advanced decisions.
For More Information
Visit: www.ilo.org/siyb
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